by Brittany Jones | Nov 22, 2016 | Advertising, Business Marketing
3 Proven Tips That Can Increase Your Social Media Engagement Is your business actively using social media to connect with your customers? If your answer is no, it’s time to make a change. In a digital world where your current and potential customers live on a daily...
by anottingham | Dec 10, 2015 | Advertising
5 Ways to Integrate your Direct Marketing Efforts with Social Media Business marketing managers have long appreciated the difference between “push” and “pull” marketing strategies. Creating PR materials that effectively communicate your business’ commitment to...
by anottingham | Nov 20, 2015 | Advertising
Yelp Help for Your Business Customer complaints are and have always been a cost of doing business. Despite your business’ best and most conscientious efforts to provide excellent customer service, pleasing everyone is simply impossible. However, the proliferation of...
by anottingham | Nov 5, 2015 | Advertising
Tell the Story: Four Tips for Successful Content Marketing According to the Content Marketing Institute (CMI), our economy crossed an important threshold in 2015. For the first time, “promoted posts, social ads and search engine marketing (SEM) overtook print/other...
by anottingham | Oct 7, 2015 | Advertising
Heads Up, Local Businesses: Social Commerce is on the Rise Major retailers and small businesses alike understand that a strong social media presence is an investment. Cultivating positive buzz and getting out ahead of trends through shares and likes used to be enough,...
by anottingham | Sep 17, 2015 | Advertising
How To Optimize Your Brand’s Community Management Efforts People have a lot of interests nowadays. The only thing they enjoy more than partaking in their personal interests is talking about said interests with like-minded individuals. For the first time ever,...
by anottingham | Sep 1, 2015 | Advertising
Strategizing For A Successful Social Media Promotion In an economy of likes and shares, opportunities to turn attention into action can prove scarce. Social media promotions can be a great tool for capturing audiences and converting browsers into customers. But don’t...
by anottingham | Mar 31, 2015 | Advertising
What People Like to Share on Social Media – Social Media Examiner Where, what and when you post can make a huge difference in terms of your content’s engagement and reach. As the quantity of content shared on social media channels has increased through the...
by Sarah Magee | Nov 5, 2014 | Advertising
4 Things You Need to Know About How Under-30s Are Using Social Media Advertisers are fascinated by millennials and how they spend their time online. Find out what social media app Butter has learned about this key demographic. Butter, a new social media app, recently...
by Sarah Magee | Sep 18, 2014 | Advertising
What Comes Next in Social Media Measurement Social media marketers experiment with new strategies to measure the response of their audience online. Social media measurement is growing up fast. “Likes and followers, that’s kind of the thing of the...
