by anottingham | Nov 5, 2015 | Advertising
Tell the Story: Four Tips for Successful Content Marketing According to the Content Marketing Institute (CMI), our economy crossed an important threshold in 2015. For the first time, “promoted posts, social ads and search engine marketing (SEM) overtook print/other...
by anottingham | Oct 7, 2015 | Advertising
Heads Up, Local Businesses: Social Commerce is on the Rise Major retailers and small businesses alike understand that a strong social media presence is an investment. Cultivating positive buzz and getting out ahead of trends through shares and likes used to be enough,...
by anottingham | Sep 17, 2015 | Advertising
How To Optimize Your Brand’s Community Management Efforts People have a lot of interests nowadays. The only thing they enjoy more than partaking in their personal interests is talking about said interests with like-minded individuals. For the first time ever,...
by anottingham | Sep 1, 2015 | Advertising
Strategizing For A Successful Social Media Promotion In an economy of likes and shares, opportunities to turn attention into action can prove scarce. Social media promotions can be a great tool for capturing audiences and converting browsers into customers. But don’t...